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Vacancies.

Marketing Assistant

Location:

Wakefield, UK

Type of Job:

Full Time Permanent

Published By:

LL/MB15816

Published Date:

1 September 2022, 08:42:00

The ideal candidate:
o Previous experience working in an email or direct mail marketing role, managing campaigns from inception to completion, ideally with a fashion background.
o Marketing qualification ideally
o Sound commercial acumen and have a genuine interest and good understanding of the retail market.
o Strong interpersonal skills, as you will need to build relationships with the Buying, Merchandising, and Creative Marketing teams.

Benefits

About us

Address

Wakefield, UK

About the job

A growing fashion retailer is currently looking for a Marketing Assistant to join their team located in Wakefield. This company is currently looking to expand its market and therefore opens up a really exciting opportunity for someone looking to gain responsibility as a Marketing Assistant. The purpose of this role is to input on and deliver the marketing plan across key retention channels such as email, DM, and other digital customer journey retargeting platforms to drive the maximum ROI.


Responsibilities include:

· Budget, plan, report and analyse all customer retention activity across email and DM channels
· Liaise with Buying and Merchandising to brief retention email and DM campaigns to support the retention of customers in line with in-season marketing and trading calendars.
· Support the delivery of the strategy for wider customer retention activities, including triggered behavioural and personalisation campaigns
· Develop strategies to increase the number of opt in email addresses, postal addresses on the database and minimise churn
· Coordinate ECRM and DM activities with the wider marketing plan, ensuring consistency of message
· Develop, manage and implement a seasonal proposition, A/B and tactical testing and optimisation plan across all relevant retention channels to drive the maximum ROI.

At A for Appointments, we are committed to equal opportunities for everyone. We embrace diversity and believe that a balanced, inclusive workforce is crucial to our business. We do not tolerate discrimination, harassment or bullying towards any candidates or employees. We are proud to be an equal opportunities employer.
Due to the high volume of applications we receive, it is not always possible to respond to unsuccessful applicants. Therefore, if we have not responded to your application within five days, please assume that on this occasion your application has not been successful.

Requirements

The ideal candidate:
o Previous experience working in an email or direct mail marketing role, managing campaigns from inception to completion, ideally with a fashion background.
o Marketing qualification ideally
o Sound commercial acumen and have a genuine interest and good understanding of the retail market.
o Strong interpersonal skills, as you will need to build relationships with the Buying, Merchandising, and Creative Marketing teams.

Benefits

The package
¢ Wakefield
¢ Salary TBC
¢ Excellent prospects
¢ Vibrant friendly office

As well as being part of an exciting and dynamic head office team you will also have the opportunity to gain an industry-recognised qualification within your first 18 months. If you would like to be part of a forward-thinking business and have a job with excellent career prospects, please send your applications forward.

Address

Wakefield, UK