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Vacancies.

Performance Marketing Head

Location:

Winsford CW7, UK

Type of Job:

Full Time Permanent

Published By:

LL/MB15705

Published Date:

10 May 2022, 12:26:00

About You
" 4+ years of performance marketing experience across digital channels with a focus on biddable media (paid social, paid search and programmatic display)
" Deep experience with Facebook, Google Ads, Analytics and testing platforms is a must. Familiarity with TikTok, Shopify, Bold Subscriptions, SQL a bonus.
" Curious and possess a love of learning: you dive-in, figure things out, develop an understanding, test new ideas, share your mistakes and learnings
" Analytical and detail-oriented, confident with numbers and enjoy analysing data sets to generate meaningful insights
" Customer-first mindset: you put yourself in their shoes for the journey
" A passion for Health & Wellness and changing the oral care category
" Creative and forward thinking - innovator

Benefits

About us

Address

Winsford CW7, UK

About the job

Responsibilities
" Lead strategy and day-to-day execution of core paid platforms, ensuring we are on track to meet goals of sales growth, CAC, and ROAS
" Own all aspects of campaign setup, optimisation, troubleshooting, and reporting
" Own funnel iteration: Develop, execute, and maintain a testing roadmap spanning creative, audience, and placement types
" Identify and troubleshoot any technical/tracking/analytical issues that arise; you will be the lead voice on the team for campaign tracking
" Forecast demand and proactively pursue new growth opportunities
" Work cross-functionally with Product, Marketing, and Design teams to execute the growth process, with a focus on prioritising the right initiatives, creatives, tests and iterations
" Contribute to prospecting new channels with the team, constantly pushing boundaries
" Report on campaign and creative level performance, turning complex data and learnings into something digestible for all, with clear actionable insights


At A for Appointments, we are committed to equal opportunities for everyone. We embrace diversity and believe that a balanced, inclusive workforce is crucial to our business. We do not tolerate discrimination, harassment or bullying towards any candidates or employees. We are proud to be an equal opportunities employer.
Due to the high volume of applications we receive, it is not always possible to respond to unsuccessful applicants. Therefore, if we have not responded to your application within five days, please assume that on this occasion your application has not been successful.

Requirements

About You
" 4+ years of performance marketing experience across digital channels with a focus on biddable media (paid social, paid search and programmatic display)
" Deep experience with Facebook, Google Ads, Analytics and testing platforms is a must. Familiarity with TikTok, Shopify, Bold Subscriptions, SQL a bonus.
" Curious and possess a love of learning: you dive-in, figure things out, develop an understanding, test new ideas, share your mistakes and learnings
" Analytical and detail-oriented, confident with numbers and enjoy analysing data sets to generate meaningful insights
" Customer-first mindset: you put yourself in their shoes for the journey
" A passion for Health & Wellness and changing the oral care category
" Creative and forward thinking - innovator

Benefits

What they are offering:

" Excellent prospects to grow within the company!
" Young and energetic team with a passion for making a difference in the oral care sector
" Exposure to the wider group across multiple sectors software, manufacturing, renewable energy, media, property and more.
" Attractive bonus structure
" Competitive salary and exciting growth journey await!
" Small hard-working team, which means you have the chance to shape the future of online sales and marketing, working closely with all components of the company including the founders.
" £55K plus depending on experience
" Flexible working
This is a full-time position based in Cheshire, UK.

Address

Winsford CW7, UK